(Brand designer, Switzerland)

Brand designer in Switzerland.

I am a brand designer based in Switzerland, with ten years and more than 170 brands behind me. I work in tech, fintech, security and AI, with teams in Zurich, Geneva, Lausanne and Bern and remote across Europe. Calls and files in English or French, in your time zone.

What does a brand designer in Switzerland do?

Four things, each one ending in something you can use.

  • Brand strategy. One positioning sentence only you can say, so sales stops explaining what you do.

  • Identity. Name, logo system, typography, colour and a guide your team can follow without calling me.

  • Product UI. Screens and flows that match the brand, so the product looks like the website.

  • Sales material. Decks, one-pagers and data sheets a buyer can read in two minutes.

Who do you work with?

Companies in tech, fintech, security, AI and finance, from early-stage startups to established teams. My clients have been mostly US tech, SaaS, fintech and crypto. I also take brand work from Swiss companies.

What have you built?

  • ARKO, an AI security product. Brand from zero to the VS Code Marketplace, shipped in February 2026 with about 8,000 downloads and a 5.0 rating across 20 reviews. Read the case.

  • EFEJ, content development and visual identity, in print, physical and digital, for a government campaign. Read the case.

  • Ten years of identities, from logos to full brand systems. See the work.

How do we start?

With a free 30-minute call. If you are hiring, write to hello@gocepetrov.com. I also build what I design, in Framer and in code: read about the brand designer and design engineer side of the work.

Questions

How much does a brand designer cost in Switzerland?

It depends on scope, so I quote per project after a free 30-minute call.

Are you available for a full-time role?

Yes, for brand designer and design engineer roles in Switzerland and remote across Europe.

Do you work in French?

Yes. French at C1 and English at C2. I write the copy in the language your buyers read.

Do you only work with Swiss companies?

No. Most of my clients have been US tech companies. I work remotely with teams across Europe.

Can you work with our in-house team?

Yes. I hand over a brand guide, design files and voice rules your team keeps using.